How It Works

Start when you want. Move at your own pace.

  • Independent and flexible learning

    Go through the coursework and complete assignments online at your own pace.

  • 12-18 hours of interactive lessons

    Writing is a skill that requires practice. In our course, you'll be able to watch videos, read text, and complete exercises at your own pace.

  • Individual written feedback

    Each assignment you complete will be turned in for feedback from your dedicated coach. Their comments, questions, and guidance will help you see what strategies you are using, where some gaps still exist, and what you can do to keep improving.

Watch Intro Video

Welcome to the course

What You Will Learn

  • Key habits for effective communication

  • 7 questions to ask in planning any document

  • Areas to focus on when drafting a document

  • Techniques for writing clearly, concisely, and considerately

  • Strategies to use when revising

Your Expert

President, CEO, and Lead Trainer

Jenny Morse, PhD

Jenny Morse is the founder and CEO of Appendance, Inc, which provides business writing training to professionals working at companies along the Front Range and around the country. She earned her Bachelor’s degree at Bowdoin College in Maine, her Master’s in Creative Writing at the University of Colorado—Boulder, and her PhD in English at the University of Illinois—Chicago. As a freelance writer and editor, she has written website copy, crafted award speeches, and ghostwritten for a few CEOs, publishing articles in Forbes, Inc., and Wired. Her articles about common grammar errors, writing habits, and entertaining writing stories can be found at

With so many business writing courses out there, how do you decide which one to take?

Appendance's Better Business Writing: On Demand course is different from most other business writing courses because you are able to work at your own pace and still get feedback from a dedicated expert.

Can you learn to write better just by watching videos? We don't think so. And we have years teaching in higher education and training professionals like you to back us up. That's why our program is more than video content. We provide you with the virtual content and exercises, and because we know you are a busy working professional, you can take the course at your own pace. When you're ready for feedback, you'll submit your exercises to your coach and get the guidance you need to become a better business writer.
Us: videos, interactive lessons, weekly exercises, connections, individual feedback, weekly coaching sessions. Them: videos--no really, that's it

How do you know if this course is for you?

  • You struggle to draft your messages, sometimes staring at the blank screen not sure where to start

  • You want every message to be absolutely perfect so you keep tweaking every single word, sometimes sending messages later than you should

  • You've been told that your messages are too long, too short, too happy, too abrupt, or people say that you "write just like you speak" or that "you're nicer than they thought you'd be"

  • You want to make sure you are writing "correctly" or you want to find out if what you learned about writing in middle school is still true

Is this the right course for you?

Take our 10-question Writing Skills Quiz

Want more?

Check out our blog for writing tips, tricks, and resources.

Contact Us

Feel free to contact us with any questions you have about the course, group rates, or general information!

Course Curriculum

  • 1

    Welcome to Betting Business Writing On Demand

  • 2

    Module 1: Credibility

    • What do you think about credibility?

    • Why does credibility matter?

    • Articles on credibility

    • Determining credibility

    • What signs of credibility (or its lack) do you notice in 5 emails you've received this week?

    • Difference between speaking and writing

    • "Fun" quizzes on non-verbal communication

    • Practice identifying tone

    • Your Module 1: Credibility assignment

  • 3

    Module 2: Planning--What to Do Before You Write

    • What are the steps you take before writing?

    • Why do you need a plan?

    • Purpose and audience: The first 5 questions

    • Medium and Approach: The last 2 questions

    • Consider purpose, audience, medium, and approach

    • Practice planning with these scenarios

    • Reflect on the planning process

    • Your Module 2: Plan assignment

  • 4

    Module 3: Writing Messages Part 1--Complete and Clear

    • How to draft messages effectively

    • Article: Bad Writing Is Destroying Your Company’s Productivity

    • Timed writing

    • Strategies for complete messages

    • Practice checking for completeness

    • Strategies for clear messages

    • Practice crafting clearer sentences

    • Practice crafting a clearer message

    • Reflect on completeness and clarity in messages this week

    • Your Module 3: Writing Messages Part 1--Complete and Clear assignment

  • 5

    Module 4: Writing Messages Part 2--Concise and Considerate

    • Strategies for concise messages

    • Articles on conciseness

    • Practice crafting concise sentences

    • Strategies for considerate messages

    • Practice crafting considerate sentences

    • Practice crafting a clear and considerate message

    • Reflect on conciseness and consideration in messages this week

    • Your Module 4: Writing Messages Part 2--Concise and Considerate assignment

  • 6

    Module 5: Formatting Messages

    • How people read

    • Article: Students Learn Better from Print than Screens

    • Practice finding the main ideas

    • Paragraphing

    • Practice using paragraphs

    • Formatting techniques that draw or repel attention

    • Practice with formatting techniques

    • Reflect on formatting in messages this week

    • Your Module 5: Formatting Messages assignment

  • 7

    Module 6: Editing and Proofreading

    • What do you think is the difference between editing and proofreading?

    • The difference between editing and proofreading

    • Why it’s so hard to proofread our own work

    • Articles on the challenges of proofreading

    • Your typo stories

    • Punctuation

    • Practice punctuating sentences

    • Techniques to improve proofreading success

    • Your revising strategies

    • Practice proofreading these sentences

    • Your Module 6: Editing and Proofreading assignment

  • 8

    Congratulations on completing the Better Business Writing course!

    • Final Assessment of your business writing

    • Thank you for your participation in the Better Business Writing course!

    • Provide feedback on the course


We think our course is great, but don't just take our word for it...

This class is for you!

Greg D, August 23, 2019

A co-worker said I don't need that class; it looks basic from the flyer. And I agree that I was unsure at first if I needed the class, until I sat and listened. I think the flyer should include the words, "This class will teach you writing for business with company assets and your professional reputation at stake. Yes! This means you! You need to take this class! You will learn that writing it right is critical to instilling trust in your audience and conveying credibility with your readers. These traits are key to furthering your career!"

Learned a lot!

April 21, 2020

Didn't know that it takes my brain 15 minutes to proofread anything I draft up on the computer. Also taught me to multi-task between tasks and back to communication with my coworkers or supervisors. Most useful because currently with the restrictions, my main communication is through email. Showing that I can phrase what I am saying to them without offending them when giving the message back.

Have fun when you write!

Nate B, April 3, 2020

I loved the content, and Jenny brought the positive energy/vibes I needed. So great.

Hands-on practice

Kristin S, April 2, 2020

The hands on practice was extremely helpful. I was able to identify my areas of strength and those areas that I still need to spend more time. I'm looking forward to digging into the suggested resources.


Earcillia R, March 19, 2020

I think it is important to communicate effectively in written form. I love these classes and I would attend many more

All good

August 17, 2018

There was a wealth of information provided, and I walked away with some helpful tools to improve my writing. The delivery of the training fostered engaging dialogue.

Course Cost

What's included: 12-18 hours of video lectures, handouts, quizzes, and other independent tools, plus 6 writing assignments with feedback from an expert.

Interested in Live Coaching?

Our Better Business Writing Pro course includes weekly coaching sessions. But if you want to work independently, you have the option to jump on one of our live coaching calls for $75 / session. You can email for more information about adding coaching sessions to your course purchase.

  • $750.00

    $750.00Better Business Writing Pro

    Buy Now